| Hello, it’s Dan Bull, and one of the common things
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| I get sent most from the folks that are commenting
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| Is how did I turn my passion and obsession
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| For music, games and videos into a profession?
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| So I reckoned that I’d give a little lesson
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| So you get an impression of my method for success in this
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| My little niche, my particular field
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| And how I found people to whom it’d appeal
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| So let’s rewind the clocks
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| Right back to when I was a skinny guy with spots
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| Didn’t like school much, used to find it tough
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| So I’d sit at home alone and write a lot
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| Animating videos, making silly tracks
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| About ridiculous things I didn’t really grasp
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| But it was all practice, it was all training
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| For the day that I prayed that I’d make it
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| Made a band with my mates called Matronsapron
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| Trained my brain to say I was fated for fame
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| In the holidays I got a taste of what I chased
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| So when I got to college age, I selected every topic based
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| On levelling up the skills that I needed
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| And I wouldn’t give up until I’d succeeded
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| But unfortunately for me
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| I didn’t see the futility of a media degree
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| In this game, qualifications are null and void
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| I rage quit, dropped out, became unemployed
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| But I learnt more surfing on the internet
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| Than I ever did at Leeds Met, no disrespect
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| Shared tunes on UKHHF
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| The feedback was brutal, I trained, got better
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| Didn’t waste days trying to pray for forgiveness
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| I stayed up late 'til I made better mixes
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| 'Til I had enough tracks for an album
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| The last of my cash, manufacture, then sell them
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| I sent demos to labels and DJs
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| Amazed that my MySpace attained maybe three plays
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| Came across a new site that did video
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| Didn’t realise just how big it’d be though
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| Stuck a couple of tracks on just to see what happened
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| The next viral sensation? |
| Me rapping!
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| Little me just sat in my bedroom
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| It gave me such an ego boost, I ran out of head room
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| I finally saw it could be more than just a dream
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| I felt a little more like Master P than Mister Bean
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| I tackled the task, making track after track
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| And uploading them to YouTube, back to back
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| Promoting them to you through tactics that
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| I’d planned out like a commander with tacks and a map
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| I made a log and made a lot of contacts
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| Journalists, bloggers, some of them even got back
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| We’ll never catch prey if we wait for them to chase us
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| I got on television, radio and papers
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| And even though I didn’t need TV
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| I bagged myself a meeting at the BBC
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| Now I was getting paid just to do my hobby
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| Plus Claudia Winkleman held the door and let me through the lobby
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| Rock and Roll, I finally got off the dole
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| No longer got the cold feeling that I’d lost control
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| 'Cause I was finally driving at my own pace
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| Moved out the family home and got my own place
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| Like I could roam waves upon a chartered ship
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| Then I applied to YouTube for a partnership
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| Turns out that was brilliant timing
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| I made a little ditty for an Indie called Skyrim
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| All of a sudden like a million minds, listening
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| Hearing my rhymes, this was really unlike anything
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| I’d ever seen, ever heard, even ever knew
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| All of a sudden I could accrue revenue
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| Then it grew, head sweating, I was mopping off the residue
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| Doing better than my music teacher thought I’d ever do
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| Because now I was in the game rap rap game
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| Never predicted just exactly how big that became
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| Though I have to say, it wasn’t major label rapper fame
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| But I was sweet enough I didn’t need the Aspartame
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| I made new friends, made new fans
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| Linked the videos I made to some gaming brands
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| Then the next thing I knew, my plane had landed
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| In LA and we were making some major plans
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| I got to go to E3 and be in ERB
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| See the sea from the ceiling of my B&B
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| I couldn’t even believe how far I’d come from home
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| Five thousand miles out my comfort zone
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| And I’d done it alone, myself, training talent
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| Through my many days basement dwellin'
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| The only real trick is maintaining the balance
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| Grabbing the stick instead of chasing the carrots
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| It takes dedication reshaping your habits
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| And never being afraid to be failed and embarrassed
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| I’ve made some mistakes that have damaged
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| My reputation, but I faced them and managed |
| The wild web as a place can be savage
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| So try and stay safe and just play the advantage
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| Stay on track of the skills in which you need to be proficient
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| Just doing what you’ve always done before is insufficient
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| The speed of the world keeps being increasingly efficient
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| So you need to keep your skill tree in peak condition
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| Now when I started out there wasn’t so much competition
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| But neither did I have the tools to help me on my mission
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| Nowadays there’s a thousand ways to do it our way
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| Way more avenues than hours in a day
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| So it’s down to you how you’re gonna train
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| Tune up in the garage, get the power in your brain
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| Choose your character, professional or amateur
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| Selecting all the attributes and stretching your parameters
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| Forget the panic and concern, step into the Animus
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| And you will be flabbergasted at the things that can occur
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| Whether you’re a janitor, manager or grandmother
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| You can be interplanetary, travelling from planet Earth
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| So let’s rewind the clocks
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| Right back to the time you were a tiny dot
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| Full of potential to become an eventual adventurer
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| That’ll maximize all the time you’ve got
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| Start now |